Learn Web Design From the Best – Dzone Web Services Blog

Designed to provide our customers and other readers with advanced information on mission-critical web design,
the Dzone Web Services Blog presents this selection of in-depth training resources.

  • Learn how to craft user-friendly websites, quality SEO content, eye-catching graphics, and more
  • Setup clean forms with efficient conversion properties
  • Produce effective Calls to Action
  • And other processes that make for the best in web services blog tools.

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WordPress Tricks To Increase Performance and Visitors

WordPress Tricks To Rock Your Site

Use the WordPress tricks to make your blog your very own blog. Perhaps you aren't so pleased with how your WordPress blog is going. You aren't saddled down to a single method of blogging. With WordPress, you can make simple changes that will attractive more visitors to your site. Use the following WordPress tricks to better utilize the power of your WordPress site.

1) Avoid common designs. Your Website is unique. Don't pick a standard theme that makes your site look like the run-of-the-mill WordPress site. Standardizing may save some time, but in the long run, it won't leave your visitors with a great impression of you, your Website, or your products and services. Spend some quality time with your site design and development process. Create a custom WordPress design that showcases your individual business.

TIP! One decision you need to make is whether you want shared or dedicated hosting. If your website has a lot of traffic and is very involved, shared hosting may not be to your advantage and may actually hurt your business.

2) Clean up long titles as you construct the permalink. For example, "Two Tips For Making Smart Parents Better Able To Tame Unruly Children" makes for a huge mouthful of chatter and a very long permalink. Shorten it. How? Make the permalink read more on the order of " parenting-tips-unruly-brats" or some other similar core with a focus on best-choice SEO keywords.

3) Know your tools. Take time to get familiar with the tools that WordPress makes so readily available for your use during your blogging sessions. Learn what the Kitchen Sink can and cannot provide. Do a full read-through of the editor Help text. You are a blogging crafts-person. Hone your skills.

4) Before installing WordPress, study-up on as many WordPress tricks and install tips as you can find. Learn about the features and plugins that best work for other bloggers. Get acquainted with search engine optimization (SEO), content creation, and how to use WordPress to its fullest advantage to ensure you aren't struggling when you get to work.

TIP! If you are looking for a hosting company for your business, avoid going with free web hosts. A free web host will likely place ads on your site, which causes you to lose valuable traffic.

5) Clean up any unnecessary comments and content that don't add anything to your website. This will make your site clean and easier to use. Akismet is a useful plugin that you can include that will help you to filter daily website spam.

WordPress Tips in a Splash Container

Ok, from here on out, I'm dumping the WordPress tricks in rapid-fire. So hang on and read quick. If you aren't careful, I will finish before you do.

You can increase your rank by spending a few extra minutes with your pictures during upload sessions. Use a title tags and alternate tags to include keywords.

Be certain users have the ability to email posts to their emails whenever they desire. This is essential so that they can easily share these articles with others. You can make this easy with a plugin called WP-Email to help you do this.

TIP! When transferring your site between hosts, have a copy of your website at both your old and new hosts for a few days. It's important to do this because it takes 6-48 hours for the DNS to propagate.

Do not make something such as "admin" your username. Bots are more likely to attack your blog that has "administrator" or "admin" as a username. This puts your blog to be at risk. Look at the users of your site and change admin or administrator.

Make sure you regularly update your plugins are updated. The plugins give you a great way to boost your website's power. They need to be updated just like normal software.

Don't install more WordPress plugins than you will be using. Plugins are great, but each additional one ups your blog's load time. A slow site can negatively impact your site ranks on some search engine rankings. Slow sites do not to rank as well in the SERPs as those that have been optimized for performance.

There are quite a few things you must do to have a successful blog. Having the appropriate content and also plugins can really make a different in a website. Utilize these suggestions to help your blog become outstanding. Now you can start applying that knowledge to your site to get more people interested.

That's it for today. If you caught all of the listed WordPress tricks, you read quicker than I write. Great job. Now put them into practice and watch your number of WordPress visitors increase day by day.

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Looking To Improve Your Wordpress Skills? Try These Tips!

Build a WordPress Skills Set That Works For You

WordPress Skills: Applying the easy way to post Internet content. In a world of simplistic web building, too aspiring bloggers don't fully comprehend the features of crafting via WordPress. Perhaps the content in this article will thrill you, instill you and skill you in making WordPress your blogging platform.


Make sure that you have a unique template for your WordPress blog. It may be very tempting to do so, but users won't think much of it. You should have a design that showcases your own creativity.

Video Blogging WordPress Skills

WordPress makes it easy for users to incorporate video blogging. This will require you to spend more time prepping, but it is well worthwhile. The majority of web surfers are extremely visual. Videos can sometimes convey information more quickly and effectively than words can.

Schedule Your Postings

Make a schedule for posting to your posts. You can stay motivated when you know exactly how to post. You can even create a week's worth of content all at once and then use the WordPress scheduling feature to post them for you.

Clean Up The Mess

Face it. WordPress sometimes gets a bit messy. Add conscientious cleanup  to your WordPress Skills set. Get rid of extraneous characters in the URLs of your blog posts. If you don't, the search engines will "spider" the info. Furthermore: Shorten URLs that contain the necessary keywords. Great blogging understands the value of clean blogging.

Avoid Using "Admin" As A User Name

This is not so much about WordPress skills as it is about common security sense. Never use the term "admin" as your username. Bots are more likely to attack a blog if you make your username "ADMINISTRATOR" or "admin." Don't get caught in this simple but common security fault. To make the change, gGo to your "user" page of users. Create a new user with full admin rights. Then, remove usernames that contain "administrator" or "admin".

Secure Your Password

Keep your password safe and to yourself. In addition to that, just use plugins from reputable sites and always read reviews. If your site is hacked or busted by  malware, you may lose all of your data. Secure your password. It is one of the most simple WordPress skills you will ever use.

Titles and Descriptions

Use titles and descriptions that are very targeted. These are some of the first items that your prospective audience sees when discovering your blog via a search engine. Scribe is a great piece of SEO software that you can use to gain control over this. This will allow you edit pages to gain more visitors.

Media Library

Always keep your media library on a local system. You might be tempted to directly upload to the library, but this can result in chaos. Start out with a good folder structure and be sure to file your images correctly. But remember this: If your WordPress site crashes, you will find yourself in need of a master set of WordPress skills. So don't make the task more difficult than it need be.

Approved Plugins

Selecting plugins is key to working your WordPress skills effectively. On bug up and your site goes buggy. Only use WordPress plugins that you really need. Plugins are cool and all, but they also increase the time it takes for your home page to load. This can impact how your search engine ranking. Slow websites tend not do as well in the SERPs as ones that have been optimized for performance. You can give more content to the reader by using a plugin that allows for internal linking plugins on your website. These plugins will let you add links beneath the posts based on your tag's relevancy to each post. And be consistent with your posting. Keeping to a schedule can be difficult. Write in advance. Post when ready. Also, read reviews before you mess with any plugin. Realize the risks factors associated with  malicious developers. Also avoid plugins that have bad reports of bugs and flaws. A plugin with many downloads and a high rating is usually a safe to use.


WordPress is known as a great way to start blogs and to provide content. Just by educating yourself a little on WordPress, you should be able to move forward with your blog relatively painlessly. With the information presented here, anyone can start a blog right away.



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DzoneCG Website Design Supports WordPress Creativity and Durability

Custom Website Design – Benefits of WordPress with DzoneCG Craftsmanship

Website Design Gone Bad

When website design meets WordPress crash, your viewers get somewhat of a splash.

Every professional WordPress installation includes the benefits of a tried, durable and flexible website design front-end. However, WordPress reliability does not necessarily assure speedy site creation, consistent image branding or even basic common courtesy during the update process. Your newly installed WordPress website carries some measure of integrated consumer appeal, but not ever custom website design company interprets WP with the same measure of customer satisfaction.

For the most part, WP provides a reliable and durable Internet front-end. Thousands of free plugins make site customization simple and quick. Pre-designed website templates provide out-of-the-gate marketing. Professional plugins usually enhance the performance and outreach of the free plugin marketplace. And when it all works smoothly, a WordPress website, custom or standardized, can establish your company with a beautiful, solid and highly functional Internet presence.

However, the very flexibility that helps make WP an outstanding website design front-end also works against the package. Not all plugins work well together. And one never knows when an upgrade or a newly installed plugin will turn your website into an incompatible mud pit. Therefore, you must always be prepared for the inevitable. Sooner or later, every viable WP website will crash.

When your WordPress website crashes due to an incompatible plugin, you expect quick and reliable response from your web design team. But if the core installation lacks the backing of professional website designers, you may experience misery upon misery, disappointed visitors, and unnecessary loss of company profits. DzoneCG helps protect you from such problems.

From consultation to finished design, DzoneCG provides the backup and the skill-set to ensure that your WordPress website remains alive and active as well as beautiful and functional.


Dzone Custom Website Design, Reducing the Cost of WordPress Failure

According to the Scott McNulty from the University of Pennsylvania, the December 6th site crash at Tumbir exceeded 18 hours of loss service (1). For a blogging service that averages 2 million posts per day, 18 hours ammounts to some serious loss of customer goodwill. Sometimes correcting such errors involves a quick fix. Sometimes the fix can take days. Here's an example of how a WordPress site typically goes down:

·    The Webmaster installs or upgrades a plugin that clashes with WP or another installed plugin
·    Users begin to notice generic errors or the site displays complete unavailability
·    The Webmaster and the coders seek to resolve the problem
·    Sometimes the fix is as simple as dumping the problem plugin
·    Sometimes the website design team must restore the entire WordPress database and file group
·    Meantime, customers take their business elsewhere.

According to David Andersen, Hari Balakrishnan and M. Frans Kaashoek at Carnegie Mellon University and MIT Computer Science, the availability rate of the modern U.S. public telephone system tops 99.99% (2). Yet the average Internet availability rate can fall as low as 95%. This natural downtime, due to ISP reliability, can degrade your user's perception of your website performance. Substantial revenue losses often follow.

Aside from changing ISP resources, having the support of DzoneCG may be your best means of keeping your clients satisfied with your website performance. Without adequate and professional technical support, your WordPress experience can become a battlefield of frustrating phone calls, unanswered emails and missed business. Without a functional contact page, your client moves to another site.

To keep this misery from happing to your company, DzoneCG remains on-call, 24/7. Every Dzone CGtech custom designed WP site is protected by a proven reputation for:

·    24-hour website correction service
·    Expert WordPress troubleshooting and diagnosis training
·    Speedy installation and upgrade management
·    Straight-Forward Pricing
·    AND 100% guarantees of reliable pre-testing of all plugin installations and upgrades.

With Dzone CGtech, you don’t just buy a custom website design and WP installation team – you buy the top skills and services in the web design industry. For more information on Dzone CGtech and how you can have a custom WordPress installation, click here.

1.    http://beacon.wharton.upenn.edu/smcnulty/2010/12/tumblr-downtime-and-the-end-of-the-world
2.    http://www.cs.cmu.edu/~dga/papers/monet-nsdi2005



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Custom Web Design – Lay Bare The Myth of Death to Custom Web Design

3 Reasons Custom Web Design is Not Dying

In many design circles, the word "template" has replaced the concept of Custom Web Design. Yet only a few years back, webmasters struggled to avoid use of a template boiler front. Part of the confusion comes from misunderstanding the practice of applied and reusable code. Rather than comprehending the essence of reliable and speedy programming application, some vision-limited designers lump all aspects of website construction into a single “template” format. In essence, they accept the myth of death to custom web design.

Every programming language takes advantage of reusable code. Failure to do so reflects narrow-minded thinking. A box is a box and a circle is a circle. Yet to reduce the entire process of web design to a collection of boxes and circles lacks creative appeal. For example: When designing a new automobile, Chevy doesn't reinvent the wheel. However every auto manufacturer must incorporate the newest technology, aerodynamics and energy-management concepts into new product design. To be competitive, they can do no less.

Myth One – Custom Design Encourages Clients To Out-think the Designer

Clients are not website designers. Wise clients understand why they hired you rather than doing it themselves. A few may believe that the term "custom" reflects client management of the web design process, but any reasonable craftsman can easily deflect such false comprehension. Along with other features, custom website design applies to color schemes, graphic layout and goal-focused content. The core of the website consists of reusable program code modified only at strategic points best suited to the client’s vision and performance goals.

The client may always be right, but it is your job as a custom graphics and functional design expert to sell your skills in a way that:

  • Permits client involvement
  • Exalts the client's corporate vision
  • AND still maintains the efficiency of professional design.


Myth Two - Visitors Ignore Custom Site Features

According to HubSpot, 76% of all website visitors count ease of use as the most desired design component (1). Beauty in appearance and a cutting edge interactive experience rank less than 10% in importance. However, such studies are somewhat misleading. Although most users do not conceive your website as custom or "template," originality, color flow and layout affects the sense of usability.

For example: During the late 1700s, Johann Wolfgang Von Goethe (1749-1832) argued that human perceptions of color directly affect what we see, think, feel and experience (2). Throughout the history of visual advertising, this simple truth has remained self-evident. How your website crafts and applies graphics can be used to establish certain consumer thought patterns. Observe how colors affect human emotion:

  • Red generates a sense of energy and excitement
  • Greer produces feelings of rest and peace. In fact, the color green when used in hospitals helps reduce patient blood pressure levels
  • Blue evokes a sense of calm and cool. Furthermore, Americans favor the color blue above all other colors
  • Purple brings about a sense of assurance, comfort and spiritual peace.

Custom colors and custom website graphics affect how visitors respond to your website. Never forsake sensible website design practices, but know that the same customized components that work to make your visitor feel relaxed and at ease will help promote a sense of satisfaction in how the site presents data to that visitor.


Myth Three - Custom Web Design Carries Poor Return On Investment

Too many web designers have come to believe that custom design and template design are distinctively different processes. This is due to the failure to comprehend the essence of computer programming. Now we know that custom menus can be more expensive than template menus, and we know that to be user-friendly the functionality of both menu-types must follow a common pattern. In the earlier days of custom web design, crafting a custom menu with distinctive graphic appeal amounted to considerable additional programming time. Modern custom website coding incorporates highly developed child-themes into existing bulk-order template themes, and produces a distribution ready product in record time frames. The old concept of months to readiness versus weeks to readiness is obsolete.

The ROI on modern custom web design barely exceeds the cost of moderately modified template website design. In a world driven by visual concepts, the ROI on a visually enhanced customized website may actually out deliver the out-of-the-box solutions being promoted by common web designers.

For more details on custom web design, click here.







  1. http://www.slideshare.net/HubSpot/the-science-of-website-redesign
  2. http://legacy.touro.edu/tabs/journal02/tabs5c.pdf




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Website Custom Business Logo – Do I Need a Custom Website Business Logo?

Background Website Custom Business LogoDesign a Unique and Consistent Website Custom Business Logo

In the article, “6 Quick Ways to Use Social Media for Branding,” the U.S. Small Business Administration addresses the value of consistent website custom business logo placement on social media networks (1). The article cautions business owners of the need for a unique business logo applied as a single avatar across all social network channels. No matter what social platform your customers view, you must present the same mental connection to your official business website.

In quick review, the article suggests that a website customer business logo should be crafted as follows:

  • Identify your voice or the impression that your company seeks to convey and then design the company logo so that it reflects that voice.
  • Let your logo reflect your company qualities. For example: The logo for a website that promotes luxury vacations should relay a sense of lavish comfort. However, a website that promotes health insurance needs a business logo that reflects professionalism and trust.
  • Use high-quality, large pixel logos. Remember, many local business yellow page sites will download your logo for use in “free” promotions. Don’t let such a simple opportunity pass you by.
  • Identify your social network real estate and then integrate your custom website business logo and background into the layout of the social design.
  • Apply consistent and similar design and colors across all platforms. For successful messaging, your company logo must present cross-site consistency.
  • Mix in unique content. Although your message is constant and your custom business logo remains unchanged from site to site, your content should reflect diversity. Avoid the temptation to pop identical content on each social site.

Create a Website Custom Business Logo Policy

The first words printed in the Food and Drug Administration (FDA) Logo Policy specifies that the site logo may not be used on private sector materials (2). In fact, unauthorized use of the FDA Logo may violate federal law. Furthermore, the policy clearly defines the colors and layout of the FDA Logo. Thus there is no excuse for misuse of this legally copy-protected logo.

Write your business logo policy to the same effect, using the following guidelines:

Business to Business Logo Freedom – In designing your website custom business logo, you too must determine the flexibility of use. For example, the FDA presents a specific and written notification to contractors and consulting firms. There is no question as to when and how a contractor is permitted to affix the FDA logo to any document. Your website instructions should be just as detailed.

Private Sector Logo Freedom – This aspect of logo use applies to the private sector. Whereas the FDA prohibits any use of private sector logos on Government publications other than those within specified limitations, your options my be different. Will you permit non-profit organizations to affix your custom business logo to certain types of documents? Are business partners authorized to apply your custom website business logo to sales pages?  Do you want to ensure that no external agency uses your company logo to imply your support or do you permit some measure of approved usage?

These decisions must direct the flow of your custom website business logo usage policy. And this is a part of the company logo design process. So think it through and make sure that you protect your custom designed business logo.

Register Your Custom Business Logo Copyright

According to Copyright Gov, Copyright protection is grounded in the laws of the U.S. Constitution (3). Designed to protect original works of authorship, U.S. Copyright laws cover both published and unpublished works. Included types of intellectual property covers original works in the following areas:

  • Artistic
  • Computer software
  • Dramatic
  • Literary
  • And more.

However, Copyright does not include concepts such as methods of operation, ideas, facts or systems of process. A Copyright is not a patent or a trademark. Mere ownership of intellectual property does not assign the possessor the Copyright.

As a pictorial, graphic and sculptural work, logos are protected from the moment of creation into a fixed and tangible form. Copyright registration is voluntary. However, without registration, your rights during a lawsuit for infringement may be at risk. Go the extra mile. Register the work: $35.00 is the current registration fee and the process may be completed online.

For more help or more information on Website Custom Business Logo Design, click here.

  1. http://www.sba.gov/community/blogs/6-quick-ways-use-social-media-branding
  2. http://www.fda.gov/AboutFDA/AboutThisWebsite/WebsitePolicies/ucm218116.htm
  3. http://www.copyright.gov/help/faq


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Creating reliable and usable Internet content is not easy. The author must understand the roots of the material, comprehend the essences of efficient SEO management, and have the skills to research beyond the common range of information. And most important of all, the author must have the necessary written communication skills. Here at Dzone Web Design CG, we strive to use the best of the best. You want reliable content that effectively draws readers to your business website. We want the same for ourselves. Participate with our authors.  Use the post comments sections to share your views and to correct any errors in an author’s comprehension of a given subject matter. We will all benefit.

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